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Conversion Tracking
Date: From: Cecil Heim First off. What is Conversion Tracking exactly? Conversion Tracking Literally, is the process of following the clicks to and from your website to determine which campaigns are generating more revenue in affiliate commissions then the cost of the traffic being attracted to the Website. In an ideal world, you want to make at least twice the amount in commissions to what you are paying for the traffic. This would give you a 100% return on your investment. 
Conversion Tracking is used to measure the effectiveness of a source directing visitors to a web site. It is a form of traffic analyzer for your Web site. Now consider this. With the rising cost of PPC traffic, and the continuous battle for search engine rankings. The competition for internet sales is at a fever pitch. And, if you want to survive and grab your share of the money that's out there waiting for the smart Internet Marketer. Sales Tracking Software Will Give You The Edge. Testing your sales pages and optimizing them for higher conversions is the fastest way to get that edge. This is an absolute must to separate yourself from the growing field of hungry competitors. Testing is often the sole reason why some marketers make millions, while others struggle for years just to replace their salaries. That is why it is so extremely important to know which campaigns are generating sales, and which are simply wasting your money. Usually it occurs to affiliates, who have some appreciation of conversion tracking, that they can track campaigns by attaching unique affiliate URLs to every keyword used to power an ad group. Often integer values are used for the tracking sub ID's and these are later matched up with keywords when the commission reports are made available by the affiliate networks. The only problem is that this can represent a LOT of work. Especially if you run campaigns that carry thousands of keywords. Clearly some form of automated sales tracking is called for. At this point affiliates look around for sales tracking software that might be able to do the job for them. Unfortunately, there are not a whole lot of choices available. At least, not inexpensive ones. But there is one solution that implements a form of tracking that I can recommend. I think it will interest all affiliates hoping to take their pay per click efforts to the next level. Covert Conversion Pro is the Perfect Solution for Conversion Tracking. It provides the affiliate marketers a fine system to track their PPC campaigns. In just no time, you can find out which campaigns are getting you the money and which campaigns are not. It is easy use and makes the task so simple that you find everything getting automatic. |
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